ShelfSight · Privacy Policy
Effective June 12, 2026
ShelfSight is a Shopify app that shows merchants where their products appear in AI shopping answers (ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews). This policy describes what data the app touches and why.
ShelfSight is operated by Francesco Donnini (ABN 79 186 451 498), a sole trader based in Australia.
Store data. With your permission (OAuth scopes), we read your product catalog — titles, descriptions, prices, images, status — to audit your feed and suggest prompts, and we store your shop domain, your chosen prompts, and named competitors.
Scan results. We store the answers AI engines return for your prompts, including the sources they cite, so we can show stability over time. These answers come from the engines, not from your store.
Support conversations. Messages you send through the in-app support page are stored so we can answer them and improve our answers.
Customer data: none. ShelfSight does not request, read, or store your customers’ personal information. Our OAuth scope is limited to products.
Solely to operate the service: scanning, scoring, feed auditing, reports, and support. Aggregated, anonymized statistics (for example, “X% of scanned stores are invisible on budget-capped prompts”) may appear in our published content; they never identify a store.
Your tracked prompts (never your catalog or customer data) are sent to AI engine APIs — OpenAI, Perplexity, Google, Anthropic, and SerpAPI — to retrieve the answers we analyze. Reports and digests are delivered by Resend (email). The app is hosted on Fly.io with data stored in Postgres. We do not sell data to anyone.
Uninstalling the app triggers Shopify’s shop/redact webhook, on which we erase every stored row for your shop — prompts, competitors, scan results, reports, and profile. You can also email us for immediate deletion.
We subscribe to all three mandatory Shopify compliance webhooks (customers/data_request, customers/redact, shop/redact). Because we hold no customer personal data, customer requests resolve to an empty disclosure; shop redaction provably deletes everything.
Questions or deletion requests: support@getshelfsight.com.